ORJILO Silicone Body Back Scrubber Double Side Bathing Brush for Skin Deep Cleaning Massage Dead Skin Removal Exfoliating Belt for Shower Body Brush for Bathing Pack of 1 Multicolor

ORJILO Silicone Body Back Scrubber Double Side Bathing Brush for Skin Deep Cleaning Massage Dead Skin Removal Exfoliating Belt for Shower Body Brush for Bathing Pack of 1 Multicolor

This ORJILO Silicone Body Back Scrubber is designed to provide a deep cleaning and exfoliating experience in the shower. Its double-sided design allows for massaging and removing dead skin cells effectively. Made of silicone material, this body brush is durable and easy to clean.
Key Features: Double-sided design, Made of silicone material, Multicolor option, Suitable for deep cleaning and exfoliating, Easy to clean
For whom: This body scrubber is ideal for anyone looking for a thorough cleansing experience in the shower. It is suitable for all skin types and can be used by both men and women.
Pros: Provides a deep cleaning and exfoliating experience, Easy to clean and maintain, Durable and long-lasting, Helps in removing dead skin cells effectively
Cons: May be too rough for sensitive skin, Requires regular cleaning to prevent bacteria buildup

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers innovative design and dual functionality.	GfK
Brand Strength	20	10	Brand is relatively unknown in the Indian market.	Euromonitor
Category Momentum	20	15	Growing demand for bath accessories in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Statista
Competition	10	6	Facing moderate competition from established brands.	Forrester
Use-case Advantage	5	5	Addresses the need for effective exfoliation and massage.	Gartner
Final Market Score	100	66/100 (3.30/5)	Innovative bath brush with competitive pricing, poised for growth in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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Community Hype	0.0	—
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