mCaffeine Coffee Body Oil for Dry Skin For Women Men Moisturizing Body Oil with Relaxing Aroma for a Soft Smooth Glowing Skin 100ml

mCaffeine Coffee Body Oil for Dry Skin For Women Men Moisturizing Body Oil with Relaxing Aroma for a Soft Smooth Glowing Skin 100ml

About the Product: mCaffeine Coffee Body Oil is a luxurious and hydrating oil that is specially formulated for dry skin. It is enriched with coffee to provide intense moisture and nourishment to the skin.

Key Features: - Provides deep hydration and nourishment - Helps in reducing dryness and roughness of the skin - Has a relaxing aroma that soothes the senses - Leaves the skin soft, smooth, and glowing

For Whom: This body oil is suitable for both women and men with dry skin. It is ideal for those looking for a moisturizing treatment that also offers a relaxing experience.

Pros: - Intensely hydrates and nourishes dry skin - Leaves the skin with a soft and smooth texture - Has a pleasant aroma that helps in relaxation

Cons: - May not be suitable for those with oily or acne-prone skin - The aroma may be too strong for some individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique formulation catering to both men and women.	Euromonitor
Brand Strength	20	18	Strong brand reputation for quality skincare products.	Brandwatch
Category Momentum	20	15	Growing demand for natural body oils in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body oils.	Kantar
Competition	10	8	Facing moderate competition from established and new brands.	Nielsen
Use-case Advantage	5	5	Addresses dry skin concerns with relaxing aroma.	GfK
Final Market Score	100	76/100 (3.80/5)	Strong brand with unique formulation positioned well in growing market.

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