Fruiser Shower Scrub Arabian Musk 730 ml

Fruiser Shower Scrub Arabian Musk 730 ml

Fruiser Shower Scrub in Arabian Musk is a luxurious and fragrant body scrub designed to gently exfoliate and nourish the skin while leaving a lasting scent of Arabian musk.

Key Features: This shower scrub contains natural exfoliating beads that help to remove dead skin cells, leaving your skin feeling soft and smooth. The formula is enriched with moisturizing ingredients to hydrate and rejuvenate the skin, while the exotic scent of Arabian musk lingers on your skin long after you've rinsed off.

For whom: This shower scrub is perfect for anyone looking to pamper themselves with a spa-like experience in the comfort of their own home. The exotic scent of Arabian musk appeals to those who enjoy rich, warm fragrances that linger on the skin.

Pros: Leaves skin feeling soft and smooth, helps to remove dead skin cells, moisturizes and nourishes the skin, luxurious scent of Arabian musk lasts for hours.

Cons: Some users may find the fragrance too strong, may not be suitable for those with sensitive skin or fragrance allergies.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique Arabian Musk fragrance stands out in the market.	India Retail News
Brand Strength	20	18	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for body scrubs in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Retail Today
Competition	10	8	Facing competition from established and new entrants.	Market Watch
Use-case Advantage	5	5	Offers exfoliation and fragrance in one product.	Beauty Insights
Final Market Score	100	76/100 (3.80/5)	Strong brand and unique fragrance position this scrub well in the growing Indian body scrub market.

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