FCL Pre Probiotic Body Lotion Body Lotion For Dry Flaky Skin Body Lotion W Probiotic Restores The Skin Barrier Suitable For Eczema Itch Prone Skin 200ml

FCL Pre Probiotic Body Lotion Body Lotion For Dry Flaky Skin Body Lotion W Probiotic Restores The Skin Barrier Suitable For Eczema Itch Prone Skin 200ml

FCL Pre Probiotic Body Lotion is a specially formulated body lotion designed to provide relief for dry, flaky skin.

Key Features: - Contains probiotics to restore the skin's natural barrier - Suitable for those with eczema or itch-prone skin - Comes in a convenient 200ml size bottle

For whom: This body lotion is ideal for individuals struggling with dry, flaky skin, eczema, or itch-prone skin.

Pros: - Restores the skin's barrier - Soothes itchiness and irritation - Hydrates and moisturizes the skin

Cons: - May not be suitable for those with sensitive skin or allergies to any of the ingredients

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Probiotic formulation tailored for dry and flaky skin addresses a common concern in the Indian market.	Vogue India
Brand Strength	20	18	Established brand with a reputation for quality skincare products.	Brand Equity
Category Momentum	20	15	Growing demand for probiotic skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar probiotic body lotions in the market.	Retail Today
Competition	10	8	Facing competition from both established skincare brands and emerging probiotic skincare players in the market.	Beauty Market Watch
Use-case Advantage	5	5	Addresses specific needs of eczema and itch-prone skin, a niche but growing segment in India.	Skin Care India
Final Market Score	100	76/100 (3.80/5)	Well-positioned probiotic body lotion for dry, flaky, eczema, and itch-prone skin in a competitive Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
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