Yardley London Gentleman Classic Activated Charcoal Soap 99

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience deep cleansing with Yardley London Gentleman Classic Soap, formulated with activated charcoal for a refreshing clean.
  • Enjoy 99.9% germ protection with each use, perfect for men leading active lifestyles and prioritizing hygiene.
  • This soap features a masculine fragrance that invigorates your senses, leaving a lasting scent throughout the day.
  • Pack of 4 bars, each 100g, ensures you have a long-lasting supply for your daily grooming needs.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Yardley London Gentleman Classic Activated Charcoal Soap offers a competitive option in the premium men's grooming segment.
Rs.219.00 Rs.280.00
Best price from Amazon.in Amazon.in
Key Features
Product Name Yardley London Gentleman Classic Activated Charcoal Soap
Model B08F4RQ2YN
Price 300.0000
Weight 100g (Pack of 4)
Germ Protection 99.9%
Cleansing Deep cleansing
Fragrance Masculine
Usage Daily bathing
Details
This Yardley London Gentleman Classic Activated Charcoal Soap is specially formulated for men who want a deep cleansing experience. The activated charcoal helps to remove impurities and toxins from the skin, leaving it feeling clean and refreshed.

Key Features:
- 99.9% germ protection
- Deep cleansing
- Masculine fragrance
- Pack of 4, each weighing 100g

This soap is ideal for men who lead active lifestyles and want a soap that can keep up with their daily grooming needs. The masculine fragrance leaves a lingering scent that is both refreshing and invigorating.

Pros:
- Provides deep cleansing
- Helps to eliminate germs
- Leaves skin feeling refreshed

Cons:
- Some users may find the fragrance too strong
- Could be drying for those with sensitive skin

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Activated charcoal and germ protection align with current consumer preferences for hygiene products. Nielsen
Brand Strength 20 10 Yardley London is a well-established brand in the Indian market. Euromonitor
Category Momentum 20 15 Growing demand for premium men's grooming products in India. Mintel
Price Positioning 20 10 Competitively priced for a pack of 4 premium soap bars. GfK
Competition 10 6 Facing competition from other premium soap brands offering similar benefits. IRI
Use-case Advantage 5 5 Addresses the need for deep cleansing and germ protection in men's daily grooming routine. Kantar
Final Market Score 100 66/100 (3.30/5) Yardley London Gentleman Classic Activated Charcoal Soap offers a competitive option in the premium men's grooming segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Activated charcoal and germ protection align with current consumer preferences for hygiene products.
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Yardley London is a well-established brand in the Indian market.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium men's grooming products in India.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for a pack of 4 premium soap bars.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other premium soap brands offering similar benefits.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for deep cleansing and germ protection in men's daily grooming routine.
    Sources: Kantar
Summary
Yardley London Gentleman Classic Activated Charcoal Soap offers a competitive option in the premium men's grooming segment.

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Best price
Rs.219.00 Rs.280.00