Midazzle Loofah Exfoliator 2-Pack
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Experience high-quality exfoliation with a luxurious lather for deep cleansing
- Enjoy smooth and refreshed skin after exfoliating with this durable sponge
- Convenient small size makes it perfect for travel and storage
- Suitable for all skin types and both men and women seeking a premium bathing experience
Market-Based Score (India)
66/100 (3.30/5)
Decent Midazzle Luxury Loofah Bathing Sponge offers a competitive mix of luxury and functionality in the Indian market.
Rs.450.00 Rs.450.00
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Details
Key Features: - Made with high quality materials for durability and longevity - Provides a luxurious lather for a deep cleaning experience - Exfoliates the skin, leaving it smooth and refreshed - Small size makes it convenient for travel and storage
For whom: This product is perfect for anyone looking for a high quality exfoliating bathing sponge that provides a luxurious lather for a deep cleaning experience. It is suitable for all skin types and can be used by both men and women.
Pros: - High quality materials ensure durability - Provides a luxurious lather for a deep cleaning experience - Exfoliates the skin, leaving it smooth and refreshed - Small size makes it convenient for travel and storage
Cons: - Some users may find the exfoliating action too harsh for sensitive skin types - The orange and yellow color scheme may not appeal to everyone's personal taste
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Offers exfoliating and lathering features in a convenient pack. | Euromonitor |
| Brand Strength | 20 | 15 | Established brand with positive consumer perception. | Nielsen |
| Category Momentum | 20 | 10 | Growing demand for luxury bath products in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced for a pack of 2 luxury loofahs. | GfK |
| Competition | 10 | 6 | Facing moderate competition from similar luxury bath sponge brands. | Forbes |
| Use-case Advantage | 5 | 5 | Enhances bathing experience with high lather and exfoliation. | Kantar |
| Final Market Score | 100 | 66/100 (3.30/5) | Midazzle Luxury Loofah Bathing Sponge offers a competitive mix of luxury and functionality in the Indian market. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Offers exfoliating and lathering features in a convenient pack.Sources: Euromonitor -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: Established brand with positive consumer perception.Sources: Nielsen -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Growing demand for luxury bath products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced for a pack of 2 luxury loofahs.Sources: GfK -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from similar luxury bath sponge brands.Sources: Forbes -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Enhances bathing experience with high lather and exfoliation.Sources: Kantar
Summary
Midazzle Luxury Loofah Bathing Sponge offers a competitive mix of luxury and functionality in the Indian market.
Quick Compare
Rs.240.00
⭐ Reviews Summary
✅ What Users Love
- Generates high lather for effective cleansing
- Comes in a pack of 2 for convenience
- Durable and long-lasting
⚠️ What to Watch
- Loofah material may be too rough for sensitive skin
- Colors may fade after multiple uses
- Some users found the size to be too small
Rs.499.00
⭐ Reviews Summary
✅ What Users Love
- Effective for liver health
- 100% natural and pure
- No preservatives
⚠️ What to Watch
- Strong taste may be off-putting
- Texture can be gritty
- Packaging could be improved
Rs.499.00
⭐ Reviews Summary
✅ What Users Love
- Provides deep hydration and leaves skin feeling soft
- Contains beneficial ingredients like hyaluronic acid and niacinamide
- Easy to use with a pleasant texture and cooling effect
⚠️ What to Watch
- Some users experienced irritation or breakouts
- Mask may not fit all face shapes comfortably
- Results can vary, with some not seeing significant improvements
Rs.599.00
⭐ Reviews Summary
✅ What Users Love
- Effectively removes stains from undergarments
- Gentle on sensitive skin
- Pleasant natural scent
⚠️ What to Watch
- Small bottle size may not last long
- Some users found the price to be high
- Not as effective on tough stains
Where to Buy
Price Comparison
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