SWISS MILITARY 30L Unisex Laptop Travel Backpack for 15.6-Inch Laptops ? with Luggage Strap, Detachable Key Ring, Anti-Theft Pocket, Expandable Bottle Pocket for Office and College Use

The SWISS MILITARY 30L Unisex Laptop Travel Backpack is designed for individuals who need a reliable and durable backpack to carry their 15.6-inch laptops securely. Whether you are a student heading to class or a professional commuting to work, this backpack is the perfect choice for your daily travels.

Key features of this backpack include a luggage strap for easy attachment to your suitcase, a detachable key ring for convenience, an anti-theft pocket to keep your valuables safe, and an expandable bottle pocket for added storage. The 30L capacity provides ample space for all your essentials, making it ideal for office and college use.

Pros: - Durable and high-quality construction - Multiple compartments for organization - Comfortable to wear for long periods - Stylish design suitable for both men and women Cons: - May be on the pricier side compared to other backpacks - Limited color options available

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	20	Well-matched specifications for 15.6-inch laptops and durable materials.	Tech Radar, TechSpot
Brand Strength & Distribution	20	18	Strong brand reputation and wide availability in retail stores.	Brand Equity, Retail Today
Category Momentum	20	15	Growing demand for laptop backpacks in Indian market.	GfK, IDC
Price Positioning	20	10	Competitively priced compared to similar feature-rich backpacks.	Price Watch, Retail Gazette
Competitive Intensity / Alternatives	10	0	Highly competitive market with many alternative options available.	Market Watch, Tech Crunch
Use-case/OS Advantage	5	3	Versatile design suitable for both office and college use.	Tech Insider
Final Market Score	100	66/100 (3.30/5)	Strong contender in the Indian laptop backpack market segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—