Skybags Laptop Backpack 31L With 2 Spacious Compartments, Front Pocket, Organizer & Built to Last Strap | Black | Graf Plus

This Skybags laptop backpack is designed for those who need a reliable and spacious bag to carry their laptop and other essentials on the go.

Key Features: - 31L capacity with 2 spacious compartments - Front pocket for quick access items - Organizer to keep everything in place - Built to last strap for durability

For whom: This backpack is ideal for students, professionals, and travelers who need a stylish and functional bag to carry their laptop and other belongings comfortably.

Pros: - Ample storage space for laptop and other items - Durable construction for long-lasting use - Comfortable to wear for extended periods - Stylish design in black color

Cons: - May be too large for some users' needs - Limited color options available

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	18	31L capacity and multiple compartments meet market expectations for functionality.	TechRadar, Digit
Brand Strength & Distribution	20	10	Skybags is a well-known brand with wide retail presence in India.	Retail360, BrandEquity
Category Momentum	20	15	Growing demand for laptop backpacks in Indian market.	GFK, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar offerings in the market.	Pricebaba, Smartprix
Competitive Intensity / Alternatives	10	10	Facing moderate competition from other established brands in the segment.	BusinessToday, TheEconomicTimes
Use-case/OS Advantage	5	3	Versatile design suitable for various laptop sizes and user needs.	TechCrunch
Final Market Score	100	66/100 (3.30/5)	Skybags Laptop Backpack 31L is a well-positioned product in the Indian market segment.

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