Red Lemon Swisslook Polyester Bange Series 45L 15.6-inch Laptop Bags Backpack for Men and Women Semi Waterproof USB with Anti Theft Pocket Travel Backpack

The Red Lemon Swisslook Polyester Bange Series 45L 15.6-inch Laptop Bags Backpack is a stylish and functional backpack designed for both men and women. Made from durable polyester material, this backpack is semi-waterproof, making it perfect for daily commutes or travel.

Key Features: - Spacious 45L capacity to hold a 15.6-inch laptop and other essentials - USB port for charging devices on the go - Anti-theft pocket for keeping valuables safe - Comfortable padded back panel and straps for all-day wear

For whom: This backpack is perfect for students, professionals, and travelers looking for a sleek and practical backpack to carry their laptop and other belongings.

Pros: - Stylish design suitable for both men and women - Spacious interior with plenty of compartments for organization - Semi-waterproof material to protect belongings from light rain - USB port for convenient charging on the go

Cons: - The semi-waterproof feature may not be suitable for heavy rain conditions - The 45L capacity may be too large for those looking for a smaller backpack

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	20	High-quality materials and suitable for 15.6-inch laptops.	Canalys, Euromonitor
Brand Strength & Distribution	20	15	Strong brand presence and wide distribution network.	IDC, Mintel
Category Momentum	20	10	Growing demand for laptop backpacks in India.	GfK, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar models in the market.	GfK, Mintel
Competitive Intensity / Alternatives	10	9	Facing moderate competition from established and new brands.	Canalys, Mintel
Use-case/OS Advantage	5	2	Includes USB and anti-theft pocket for added functionality.	IDC
Final Market Score	100	66/100 (3.30/5)	Competitively priced laptop backpack with strong brand presence.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—