KILLER Derby 38L Large Laptop Backpack With 2 Compartments Polyester Travel Backpack

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned laptop backpack with strong brand presence and competitive pricing.

Rs.2,899.00

Details

About Product: The KILLER Derby 38L Large Laptop Backpack is a spacious and durable travel backpack designed for those who need to carry a lot of items on the go. With two main compartments, it offers plenty of room for laptops, notebooks, clothes, and other essentials.

Key Features: This backpack is made of high-quality polyester material, making it water-resistant and ideal for outdoor activities. It has adjustable straps, multiple pockets for organization, and a padded laptop sleeve to protect your device from scratches and damage.

For Whom: This backpack is perfect for students, professionals, and travelers who need a reliable and roomy backpack to carry their belongings safely and comfortably. It is suitable for daily commutes, weekend getaways, and business trips.

Pros: - Spacious and well-organized with multiple compartments - Durable and water-resistant material - Padded laptop sleeve for extra protection - Adjustable straps for a comfortable fit - Suitable for various activities and occasions

Cons: - The large size may be too bulky for some users - The design may be too plain for those looking for a more stylish backpack

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	20	High-quality material and spacious compartments suitable for laptops.	Canalys, Euromonitor
Brand Strength & Distribution	20	10	Strong brand presence and wide distribution network.	IDC, Mintel
Category Momentum	20	15	Growing demand for laptop backpacks in Indian market.	GfK, Euromonitor
Price Positioning	20	10	Competitive pricing compared to similar products in the market.	GfK, Mintel
Competitive Intensity / Alternatives	10	6	Presence of alternative options with similar features and pricing.	Canalys, Euromonitor
Use-case/OS Advantage	5	5	Versatile design suitable for various use-cases and operating systems.	IDC
Final Market Score	100	66/100 (3.30/5)	Well-positioned laptop backpack with strong brand presence and competitive pricing.