TOURTIER Canvas Travel Daypack Drawstring Backpack Flip Bag Retro Laptop Bag for Men Women

This TOURTIER Canvas Travel Daypack Drawstring Backpack Flip Bag is a stylish and versatile bag that can be used for travel, work, or everyday use. Made of durable canvas material, this bag features a drawstring closure and flip design for easy access to your belongings.

Key Features: - Durable canvas material - Drawstring closure and flip design - Retro style - Multiple compartments for organization - Adjustable shoulder straps

For whom: This bag is suitable for both men and women who are looking for a practical and stylish bag for their everyday needs. It is perfect for those who appreciate retro style and functionality in a backpack.

Pros: - Durable material - Stylish retro design - Versatile for travel, work, or everyday use - Multiple compartments for organization - Adjustable straps for comfort

Cons: - May not fit larger laptops - Drawstring closure may not be as secure as a zipper - Limited color options available

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	20	High-quality canvas material and functional design suitable for laptops	Gadgets 360, TechRadar
Brand Strength & Distribution	20	10	Established brand with wide retail presence in key Indian cities	The Economic Times, NDTV
Category Momentum	20	15	Growing demand for stylish laptop backpacks in Indian market	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar laptop backpacks in the market	Gizmodo, TechCrunch
Competitive Intensity / Alternatives	10	9	Facing moderate competition from established and emerging brands in the laptop backpack segment	PCMag, TechAdvisor
Use-case/OS Advantage	5	2	Versatile design suitable for both casual and professional use	TechSpot
Final Market Score	100	66/100 (3.30/5)	Stylish laptop backpack with strong brand presence and competitive pricing in growing Indian market

Factor	Rating (out of 5)	Notes
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