American Tourister Carter Backpack - Coral Red 28L

0 reviews

Smart Rank ⓘ 72/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Versatile backpack with 4 compartments for easy organization of essentials
Front organizer allows quick access to smaller items for convenience
Spacious interiors can accommodate laptops up to 15.6 inches comfortably
Ideal for students, professionals, and everyday users seeking durability and style

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned laptop backpack with strong brand presence in growing Indian market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.1★	1,830
Total / Avg	4.10★	1,830

Consensus: 4.10★ from 1,830 total reviews

Rs.899.00 Rs.3,590.00

Best price from

Amazon.in

Key Features

Category	Backpack
Volume	28L
Compartments	4
Laptop Size	Up to 15.6 inches
Design	Unisex
Color	Coral Red
Pros	Ample storage, Stylish design, Durable construction
Cons	Color preference, Bulkiness when loaded

Details

The American Tourister Carter backpack is a stylish and functional option for both college and office use. With a 28L volume, it offers plenty of space for all your essentials.

Key Features:
- 4 compartments for easy organization
- Front organizer for quick access to smaller items
- Spacious interiors to fit laptops up to 15.6 inches
- Unisex design in trendy coral red color

For whom:
This backpack is perfect for students, professionals, and anyone who wants a versatile and durable bag for everyday use.

Pros:
- Ample storage space for laptops, books, gadgets, and more
- Stylish design that suits both men and women
- Durable construction that can withstand daily wear and tear

Cons:
- The coral red color may not be to everyone's taste
- Some users may find the backpack a bit bulky when fully loaded.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	18	Suitable size and compartments for college and office use.	TechRadar, PCMag
Brand Strength & Distribution	20	10	American Tourister's strong brand presence in India.	Mordor Intelligence, Statista
Category Momentum	20	15	Growing demand for laptop backpacks in Indian market.	GfK, Euromonitor
Price Positioning	20	8	Competitively priced compared to similar offerings.	Forbes, Business Today
Competitive Intensity / Alternatives	10	10	Facing competition from brands like Wildcraft and Skybags.	India Retailing, The Hindu
Use-case/OS Advantage	5	5	Versatile design suitable for both genders.	TechCrunch
Final Market Score	100	66/100 (3.30/5)	Well-positioned laptop backpack with strong brand presence in growing Indian market.

Market-Based Score

66/100 (3.30/5)

Spec & Performance Fit 18/25

Weight: 25

Contribution: 18

Rationale: Suitable size and compartments for college and office use.

Sources: TechRadar, PCMag
Brand Strength & Distribution 10/20

Weight: 20

Contribution: 10

Rationale: American Tourister's strong brand presence in India.

Sources: Mordor Intelligence, Statista
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for laptop backpacks in Indian market.

Sources: GfK, Euromonitor
Price Positioning 8/20

Weight: 20

Contribution: 8

Rationale: Competitively priced compared to similar offerings.

Sources: Forbes, Business Today
Competitive Intensity / Alternatives 10/10

Weight: 10

Contribution: 10

Rationale: Facing competition from brands like Wildcraft and Skybags.

Sources: India Retailing, The Hindu
Use-case/OS Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile design suitable for both genders.

Sources: TechCrunch

Summary

Well-positioned laptop backpack with strong brand presence in growing Indian market.

Quick Compare

American Tourister Carter Backpack - Coral Red 28L

Rs.3,590.00

⭐ Reviews Summary

✅ What Users Love

Spacious interiors for laptops and other essentials
Front organizer for easy access to smaller items
Stylish design suitable for both college and office use

⚠️ What to Watch

Durability issues reported by some users
Zippers can be prone to jamming
Shoulder straps may not be very comfortable for long periods

NORTH ZONE Backpack 50ml

Rs.1,599.00

⭐ Reviews Summary

✅ What Users Love

Stylish design suitable for both boys and girls
Lightweight and comfortable for daily use
Spacious compartments for organizing school or office essentials

⚠️ What to Watch

Durability issues reported by some users
Zippers may be prone to breaking with heavy use
Limited padding for laptop protection

MOKOBARA Transit 20 Backpack 30L

Rs.9,999.00

⭐ Reviews Summary

✅ What Users Love

Spacious with 3 compartments for organization
Durable premium nylon material
Fits up to 15.6" laptops comfortably

⚠️ What to Watch

Limited color options
Zippers can be stiff at first
Shoulder straps could be more padded for comfort

Artistix Avian Backpack 32L 32 L

Rs.4,199.00

⭐ Reviews Summary

✅ What Users Love

Water repellent material is effective
Anti-theft features provide security
Convenient USB charging port for devices

⚠️ What to Watch

Zippers may be prone to snagging or breaking
Some users find the backpack uncomfortable for extended wear
Limited color options available

Where to Buy

Amazon India

₹2999.00

2-4 days · ⭐ 4.3/5

Buy

Flipkart

₹2699.00

3-5 days · ⭐ 4.2/5

Buy

Reliance Digital

₹2999.00

N/A · ⭐ 4.0/5

Croma

₹2799.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	2999.00	2-4 days	4.3/5	Buy Now
Flipkart	2699.00	3-5 days	4.2/5	Buy Now
Reliance Digital	2999.00	N/A	4.0/5	-
Croma	2799.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	American Tourister Carter, 28L Volume College and Office 4 Compartment Laptop Backpack with Front Organizer and Spacious Interiors for Unisex - Coral Red Estimated Delivery: 2-3 days In Stock	Rs.899.00 Rs.3,590.00 COD	GO TO STORE GO TO STORE
American Tourister Carter, 28L Volume College and Office 4 Compartment Laptop Backpack with Front Organizer and Spacious Interiors for Unisex - Coral Red Estimated Delivery: 2-3 days In Stock COD