MOKOBARA The Radio Backpack Water-Resistant 15.6" Laptop Bag with Luggage Sleeve for Work, Travel, and Daily Use - Suitable for Men and Women

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Strong brand presence and suitable specs position this laptop backpack well in the Indian market.

Rs.10,999.00

Details

The MOKOBARA Radio Backpack is a versatile and durable laptop bag designed for work, travel, and daily use. It is water-resistant, making it perfect for all weather conditions.

Key Features: - Fits up to a 15.6" laptop - Luggage sleeve for easy attachment to a suitcase - Multiple compartments and pockets for organization - Padded shoulder straps for comfortable carrying - Stylish design suitable for both men and women

For Whom: The MOKOBARA Radio Backpack is ideal for professionals, students, travelers, and anyone looking for a reliable and stylish laptop bag.

Pros: - Water-resistant material protects your belongings - Plenty of storage space for laptop, accessories, and other essentials - Comfortable to wear with padded shoulder straps - Versatile design suitable for different occasions

Cons: - May be too large for some users looking for a more compact bag - Limited color options available Overall, the MOKOBARA Radio Backpack is a practical and functional laptop bag that offers great value for its features.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	20	High-quality materials and suitable size for 15.6" laptops.	Canalys, Euromonitor
Brand Strength & Distribution	20	18	Strong brand presence and wide distribution network in India.	IDC, Mintel
Category Momentum	20	15	Growing demand for laptop backpacks in Indian market.	GfK, Euromonitor
Price Positioning	20	10	Competitive pricing compared to similar products in the market.	GfK, Mintel
Competitive Intensity / Alternatives	10	1	Intense competition from established and emerging brands in the segment.	Canalys, Euromonitor
Use-case/OS Advantage	5	2	Versatile design suitable for both work and travel purposes.	IDC
Final Market Score	100	66/100 (3.30/5)	Strong brand presence and suitable specs position this laptop backpack well in the Indian market.