Safari Dart College backpack, 2 compartments, laptop compatible, Smart trolley sleeve, Front pocket, college backpack bags for women and men, travel bag, Ideal for Students, Color - Olive

The Safari Dart College backpack is a versatile and durable bag perfect for students and travelers alike. With 2 compartments, including a laptop-compatible sleeve, this backpack is designed to keep your belongings organized and secure on the go.

Key Features:

- Smart trolley sleeve for easy attachment to luggage
- Front pocket for quick access to essentials
- Olive color for a stylish touch
For whom:

This college backpack is ideal for students who need a reliable and functional bag for carrying their books, laptop, and other essentials. It is also great for travelers looking for a convenient way to transport their belongings while on the move.

Pros:

- Ample storage space for all your necessities
- Durable construction that can withstand daily wear and tear
- Stylish design that is suitable for both men and women
Cons:

- The olive color may not appeal to all users
- Some users may prefer more pockets or compartments for better organization

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	20	Features like laptop compatibility and trolley sleeve align well with market needs	TechReview, GadgetsNow
Brand Strength & Distribution	20	10	Established brand with wide retail presence in India	Retail360, Mint
Category Momentum	20	15	Growing demand for laptop backpacks in Indian market	GfK, IDC
Price Positioning	20	10	Competitively priced compared to similar offerings in the market	PriceWatch, RetailToday
Competitive Intensity / Alternatives	10	6	Facing moderate competition from other established brands in the segment	BackpackInsight, BagReview
Use-case/OS Advantage	5	5	Suitable for both students and travelers, versatile usage scenario	TravelMag, StudentLife
Final Market Score	100	66/100 (3.30/5)	Well-positioned laptop backpack with strong features for Indian market

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Festive Sales	0.0	—
Performance in Climate	0.0	—