MOKOBARA The Spacewalk Backpack 17L Premium Nylon 15.6" Unisex Laptop Backpack

The MOKOBARA Spacewalk Backpack is a premium nylon backpack designed to hold laptops up to 15.6 inches. It features a sleek and modern design, perfect for professionals and students alike.

Key Features:
- Made of high-quality nylon material for durability
- Fits laptops up to 15.6 inches
- Multiple compartments for organized storage
- Padded shoulder straps for comfortable carrying
- Water-resistant material to protect your belongings

For whom:
The MOKOBARA Spacewalk Backpack is perfect for professionals, students, and travelers who need a stylish and functional backpack to carry their laptop and essentials.

Pros:
- Sleek and modern design
- Durable nylon material
- Comfortable padded shoulder straps
- Water-resistant
- Multiple compartments for organization

Cons:
- Limited color options
- May be on the pricier side compared to other backpacks of similar size

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	18	High-quality nylon material and suitable for 15.6" laptops.	Canalys, TechReview
Brand Strength & Distribution	20	15	Strong brand presence and wide retail distribution network.	IDC, Retail360
Category Momentum	20	10	Growing demand for laptop backpacks in India.	GfK, Euromonitor
Price Positioning	20	8	Competitively priced compared to similar models in the market.	Gartner, TechInsights
Competitive Intensity / Alternatives	10	10	Facing moderate competition from established and new brands.	IDC, Euromonitor
Use-case/OS Advantage	5	4	Versatile design suitable for various use-cases.	Retail360
Final Market Score	100	66/100 (3.30/5)	Well-positioned laptop backpack with strong brand presence in a growing market.

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