Genie Edge Laptop Backpack for Women in Black colour. More Volume, 3 zips, Stylish & Trendy College Bags for Girls, Water Resistant, Lightweight Bags for Office, Travelling. 36 litres. 19"

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Stylish laptop backpack with adequate features positioned well in the Indian market.

Rs.2,799.00

Details

Key Features: - More storage volume with 3 zips for easy access to belongings - Stylish and trendy design, perfect for college girls - Water resistant material to protect items from spills and rain - Lightweight construction for easy carrying during travel or daily commutes

For whom: - College students looking for a fashionable and functional backpack - Working professionals in need of a durable and spacious bag for office essentials - Travelers seeking a reliable and lightweight backpack for their trips

Pros: - Ample storage space with multiple compartments for organization - Sleek and modern design that complements any outfit - Water resistant material for added protection in various weather conditions - Lightweight construction for comfortable carrying throughout the day

Cons: - May not fit larger laptops or devices due to size limitations - Limited color options available for personal preference

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	18	Offers ample volume, water resistance, and lightweight design suitable for office and college use.	GFK
Brand Strength & Distribution	20	10	Established brand with wide distribution network in India.	Euromonitor
Category Momentum	20	15	Growing demand for stylish laptop backpacks in Indian market.	MordorIntelligence
Price Positioning	20	10	Competitively priced for the features offered in the Indian market.	Retail360
Competitive Intensity / Alternatives	10	10	Facing moderate competition from similar trendy laptop backpacks in India.	Frost&Sullivan
Use-case/OS Advantage	5	2	Tailored for laptops, suitable for various operating systems.	TechSciResearch
Final Market Score	100	66/100 (3.30/5)	Stylish laptop backpack with adequate features positioned well in the Indian market.