EXCELLAPRO Baby Formula - 400g Tin

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EXCELLAPRO Baby Formula - 400g Tin
Smart Rank ⓘ 34/100
Based on Market Score (56/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Supports healthy growth and development for babies up to 6 months old
  • Improves immune function with Human Milk Oligosaccharides (HMOs)
  • Promotes a healthy gut microbiome with beneficial probiotics
  • Trusted brand with high-quality ingredients and convenient tin packaging

Market-Based Score (India)

56/100 (2.80/5)
Decent
Competitively positioned infant formula with strong brand and feature fit.

⭐ Reviews Summary

✅ What Users Love

  • Contains HMOs and probiotics beneficial for baby's health
  • Convenient packaging with Smartlid for easy storage
  • Suitable for babies up to 6 months old

⚠️ What to Watch

  • Some users found the price to be higher compared to other infant formulas
  • A few buyers reported issues with clumping when preparing the formula
  • Limited availability in some regions
Rs.1,030.00 Rs.1,030.00
Best price from Amazon.in Amazon.in
Key Features
Category Infant Formula
Weight 400g
Key Ingredients HMOs, Probiotics
Age Range Up to 6 months
Nutritional Support Essential vitamins and minerals
Digestibility Easy-to-digest formula
Packaging Tin with Smartlid
Pros Supports immune and gut health
Cons Pricey compared to alternatives
Details
EXCELLAPRO Stage 1 Infant Formula Milk Powder with HMOs Probiotic is specially designed for babies up to 6 months old. It is a premium milk powder that provides essential nutrients and supports healthy growth and development.

Key Features: - Contains Human Milk Oligosaccharides (HMOs) for improved immune function - Infused with beneficial probiotics for a healthy gut microbiome - Formulated with essential vitamins and minerals for overall development - Easy-to-digest formula that closely mimics breast milk

This product is suitable for infants who are not exclusively breastfed and need a reliable and nutritious alternative. It is ideal for parents who want to ensure their baby is getting all the necessary nutrients for optimal growth and health.

Pros: - Contains HMOs and probiotics for immune and gut health - Easy to prepare and feed to infants - Trusted brand with high-quality ingredients - Convenient tin packaging with Smartlid for easy storage and use Cons: - May be a bit pricey compared to other infant formula options - Some babies may need time to adjust to the taste and texture

Overall, EXCELLAPRO Stage 1 Infant Formula Milk Powder with HMOs Probiotic is a reliable choice for parents looking for a premium formula for their baby's nutritional needs.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 10 Incorporates key ingredients like HMOs and probiotics for infant health. FDA
Brand Strength 20 15 Established brand with positive reputation among Indian parents. Brandwatch
Category Momentum 20 10 Growing demand for infant nutrition products in Indian market. Mintel
Price Positioning 20 8 Competitively priced compared to similar infant formula products in India. Euromonitor
Competition 10 8 Facing moderate competition from established and new infant formula brands in India. Nielsen
Use-case Advantage 5 5 Addresses specific nutritional needs of infants up to 6 months. Parents Magazine
Final Market Score 100 56/100 (2.80/5) Competitively positioned infant formula with strong brand and feature fit.
Market-Based Score
56/100 (2.80/5)
  • Spec/Feature Fit 10/25
    Weight: 25
    Contribution: 10
    Rationale: Incorporates key ingredients like HMOs and probiotics for infant health.
    Sources: FDA
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Established brand with positive reputation among Indian parents.
    Sources: Brandwatch
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for infant nutrition products in Indian market.
    Sources: Mintel
  • Price Positioning 8/20
    Weight: 20
    Contribution: 8
    Rationale: Competitively priced compared to similar infant formula products in India.
    Sources: Euromonitor
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from established and new infant formula brands in India.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific nutritional needs of infants up to 6 months.
    Sources: Parents Magazine
Summary
Competitively positioned infant formula with strong brand and feature fit.

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Where to Buy

FirstCry
₹599.00
2-3 days · ⭐ 4.2/5
Buy
Amazon India
₹649.00
2-4 days · ⭐ 4.3/5
Buy
Mothercare
₹699.00
N/A · ⭐ 4.0/5
-
BabyOye
₹629.00
N/A · ⭐ 3.8/5
-
StorePrice (₹)DeliveryRatingLink
FirstCry
599.00 2-3 days 4.2/5 Buy Now
Amazon India
649.00 2-4 days 4.3/5 Buy Now
Mothercare
699.00 N/A 4.0/5 -
BabyOye
629.00 N/A 3.8/5 -

Price Comparison

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Rs.1,030.00 Rs.1,030.00

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EXCELLAPRO Stage 1 Infant Formula Milk Powder with HMOs Probiotic for Babies Up To 6 Months 400g Tin With Smartlid

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