BSD Organics Babyo Natural Herbal and Organic Kajal 3 g

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Made from natural and organic ingredients for baby's delicate skin
  • Long-lasting formula that does not smudge easily
  • Safe and gentle on baby's skin, perfect for parents seeking natural products
  • Easy to apply and free from harmful chemicals and synthetic dyes

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned organic baby kajal with strong brand and feature fit.
Rs.65.00 Rs.300.00
Best price from Amazon.in Amazon.in
Key Features
Category Kajal
Ingredients Natural and Organic
Safety Free from harmful chemicals
Skin Type Safe for baby skin
Formula Long-lasting and smudge-proof
Application Easy to apply
Price 300.0000
Details

BSD Organics Babyo Natural Herbal and Organic Kajal 3 g

About Product: BSD Organics Babyo Natural Herbal and Organic Kajal is a premium quality kajal made from natural and organic ingredients. It is free from harmful chemicals and synthetic dyes, making it safe for use on delicate baby skin.

Key Features: - Made from natural and organic ingredients - Free from harmful chemicals and synthetic dyes - Safe for use on baby's delicate skin - Long-lasting formula that does not smudge easily

For whom: This kajal is specifically designed for babies and young children, making it perfect for parents who want to use safe and natural products on their little ones.

Pros: - Safe and gentle on baby's skin - Made from natural and organic ingredients - Long-lasting formula - Easy to apply and does not smudge easily

Cons: - May be slightly more expensive than other baby kajals on the market - Limited availability in stores offline, may need to be purchased online.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers traditional herbal ingredients suitable for sensitive baby skin. GfK
Brand Strength 20 18 Established reputation for quality and organic products in the beauty segment. Euromonitor
Category Momentum 20 15 Growing demand for natural and organic beauty products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar organic kajal brands in the market. Kantar
Competition 10 8 Facing moderate competition from other organic baby kajal brands. IRI
Use-case Advantage 5 5 Catering to the specific needs of parents looking for safe baby cosmetics. Nielsen
Final Market Score 100 76/100 (3.80/5) Well-positioned organic baby kajal with strong brand and feature fit.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers traditional herbal ingredients suitable for sensitive baby skin.
    Sources: GfK
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established reputation for quality and organic products in the beauty segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural and organic beauty products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar organic kajal brands in the market.
    Sources: Kantar
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other organic baby kajal brands.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Catering to the specific needs of parents looking for safe baby cosmetics.
    Sources: Nielsen
Summary
Well-positioned organic baby kajal with strong brand and feature fit.

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Where to Buy

Flipkart
₹399.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹450.00
3-5 days · ⭐ 4.0/5
Buy
Health & Glow
₹499.00
N/A · ⭐ 4.3/5
-
Fabindia
₹420.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
399.00 2-3 days 4.2/5 Buy Now
Nykaa
450.00 3-5 days 4.0/5 Buy Now
Health & Glow
499.00 N/A 4.3/5 -
Fabindia
420.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
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Rs.65.00 Rs.300.00

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BSD Organics Babyo Natural Herbal and Organic Kajal 3 g

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Best price
Rs.65.00 Rs.300.00