Sony BRAVIA 65" 4K Ultra HD Smart Mini LED Google TV K-65XR50

The Sony BRAVIA 65" 4K Ultra HD Smart Mini LED Google TV K-65XR50 is a top-of-the-line television that offers stunning picture quality and a range of smart features. With its 4K Ultra HD resolution, you can enjoy crystal-clear images with vibrant colors and incredible detail. The Mini LED technology enhances contrast and brightness for a truly immersive viewing experience. Its built-in Google TV platform allows you to access all your favorite streaming services and apps with ease.

Key Features: - 65" 4K Ultra HD display - Mini LED technology - Google TV platform - Smart features - Stunning picture quality

For whom: The Sony BRAVIA 65" 4K Ultra HD Smart Mini LED Google TV K-65XR50 is perfect for anyone who values high-quality visuals and smart features in a television. Whether you're a movie buff, a sports fan, or a gamer, this TV will elevate your entertainment experience to the next level.

Pros: - Incredible picture quality - Smart features for easy streaming - Mini LED technology for enhanced contrast - Google TV platform for seamless navigation

Cons: - Price may be higher than other TVs on the market - Larger size may not be suitable for all living spaces

Specs	Details
Brand	Sony
Model	BRAVIA 65" 4K Ultra HD Smart Mini LED Google TV K-65XR50
Screen Size	65 inches
Panel Type	Mini LED
Resolution	4K Ultra HD
Refresh Rate	N/A
HDR	N/A
OS/Platform	Google TV
App Support	N/A
Connectivity (HDMI/eARC/USB)	N/A
Wireless (Wi-Fi/BT)	N/A
Audio	N/A
Warranty	N/A

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Top-tier display technology and smart features meet market expectations.	TechRadar, CNET
Brand Strength	20	18	Sony's reputation for quality and innovation in TV market.	BrandZ, Forbes
Category Momentum	20	15	Strong demand for large screen smart TVs in India.	GfK, IDC
Price Positioning	20	10	Competitive pricing compared to similar premium models in India.	PriceBaba, 91mobiles
Competition	10	8	Facing strong competition from Samsung and LG in the premium segment.	Business Standard, Mint
Use-case Advantage	5	5	Tailored features for Indian content consumption habits.	The Hindu, Economic Times
Final Market Score	100	76/100 (3.80/5)	Strong contender in the premium smart TV segment in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—