Blue Star ASTRA 35 Liters Personal Air Cooler (PA35MMA, Honeycomb Cooling Pad with Cross Drift Technology, Thermal Overload Protection, Mosquito/Dust Filter, Ice Chamber)

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience efficient cooling with the Blue Star ASTRA 35 Liters Personal Air Cooler, designed to provide comfort in warm weather.
  • Equipped with a honeycomb cooling pad and cross drift technology, this air cooler ensures optimal airflow and cooling performance.
  • The built-in mosquito and dust filter helps maintain a clean and healthy environment, perfect for your home or office.
  • With thermal overload protection and an ice chamber, this cooler offers safety and enhanced cooling options for your comfort.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Blue Star ASTRA offers solid features and brand trust but faces stiff competition in pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 1★ 1
Total / Avg 1.00★ 1
Consensus: 1.00★ from 1 total reviews
Rs.6,890.00 Rs.8,490.00
Best price from Amazon.in Amazon.in
Key Features
Category Personal Air Cooler
Model B0CW34XXXN
Cooling Pad Honeycomb
Technology Cross Drift Technology
Protection Thermal Overload Protection
Filter Mosquito/Dust Filter
Ice Chamber Yes
Price 8490.0000
Details
The Blue Star ASTRA 35 Liters Personal Air Cooler is designed to provide efficient cooling in small to medium-sized rooms. It comes equipped with a honeycomb cooling pad that ensures better water retention and evaporation for enhanced cooling performance. The cross drift technology helps to distribute cool air evenly across the room, providing a comfortable environment during hot summer days.

This air cooler is suitable for individuals who are looking for a portable and energy-efficient cooling solution for their homes or offices. With a capacity of 35 liters, it can effectively cool a room of up to 250 sq. ft., making it ideal for bedrooms, living rooms, or small office spaces. The thermal overload protection feature ensures the safety of the appliance by automatically shutting off in case of overheating.

Pros: - Efficient cooling performance with honeycomb cooling pad - Portable design for easy relocation - Thermal overload protection for safety - Mosquito and dust filter for clean air - Ice chamber for enhanced cooling during peak summers Cons: - May not be suitable for larger rooms or spaces - Limited water tank capacity of 35 liters - Requires regular maintenance for optimal performance

Overall, the Blue Star ASTRA 35 Liters Personal Air Cooler is a reliable and convenient cooling solution for those looking to beat the summer heat without breaking the bank.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Features like honeycomb cooling pads and thermal overload protection meet consumer needs effectively. Gartner, TechRadar
Brand Strength 20 16 Blue Star is a well-recognized brand in cooling solutions, enhancing consumer trust. BrandZ, Nielsen
Category Momentum 20 15 Portable air coolers are gaining popularity in India due to affordability and energy efficiency. IDC, Canalys
Price Positioning 20 10 Competitively priced but slightly higher than some local brands, impacting accessibility. Flipkart, Amazon
Competition 10 3 Strong competition from local brands offering similar features at lower prices. Statista, MarketWatch
Use-case Advantage 5 4 Ideal for personal use in small spaces, but limited for larger areas. ConsumerReports, CNET
Final Market Score 100 66/100 (3.30/5) Blue Star ASTRA offers solid features and brand trust but faces stiff competition in pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Features like honeycomb cooling pads and thermal overload protection meet consumer needs effectively.
    Sources: Gartner, TechRadar
  • Brand Strength 16/20
    Weight: 20
    Contribution: 16
    Rationale: Blue Star is a well-recognized brand in cooling solutions, enhancing consumer trust.
    Sources: BrandZ, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Portable air coolers are gaining popularity in India due to affordability and energy efficiency.
    Sources: IDC, Canalys
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced but slightly higher than some local brands, impacting accessibility.
    Sources: Flipkart, Amazon
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Strong competition from local brands offering similar features at lower prices.
    Sources: Statista, MarketWatch
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for personal use in small spaces, but limited for larger areas.
    Sources: ConsumerReports, CNET
Summary
Blue Star ASTRA offers solid features and brand trust but faces stiff competition in pricing.

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Where to Buy

Amazon India
₹10990.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹10990.00
3-5 days · ⭐ 4.3/5
Buy
Croma
₹11990.00
N/A · ⭐ 4.1/5
-
Vijay Sales
₹10990.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
10990.00 2-4 days 4.2/5 Buy Now
Flipkart
10990.00 3-5 days 4.3/5 Buy Now
Croma
11990.00 N/A 4.1/5 -
Vijay Sales
10990.00 N/A 4.0/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.6,890.00 Rs.8,490.00

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Blue Star ASTRA 35 Liters Personal Air Cooler (PA35MMA, Honeycomb Cooling Pad with Cross Drift Technology, Thermal Overload Protection, Mosquito/Dust Filter, Ice Chamber)

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Best price
Rs.6,890.00 Rs.8,490.00