Aashirvaad Pure Cow Ghee, Tetrapack, Rich Aroma, 1L

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Aashirvaad Pure Cow Ghee, Tetrapack, Rich Aroma, 1L
Smart Rank ⓘ 80/100
Based on Market Score (78/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance your cooking with Aashirvaad Pure Cow Ghee, known for its rich aroma and smooth texture, perfect for a variety of dishes.
  • Enjoy the convenience of Tetrapack packaging, making storage easy while keeping your ghee fresh and flavorful for longer.
  • Made from high-quality cow's milk, this ghee adds depth and richness to your recipes, elevating your culinary creations.
  • While premium in quality, Aashirvaad Pure Cow Ghee offers a unique flavor experience that justifies its price for discerning cooks.

Market-Based Score (India)

78/100 (3.90/5)
Good value
Aashirvaad Pure Cow Ghee is a strong contender in the premium ghee segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 17,591
Total / Avg 4.20★ 17,591
Consensus: 4.20★ from 17,591 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and authentic aroma enhances cooking experience.
  • Convenient packaging in tetrapack for easy storage.
  • High quality and purity, as per customer expectations.

⚠️ What to Watch

  • Higher price compared to other ghee brands.
  • Some customers report inconsistency in texture.
  • Limited availability in certain regions.
Rs.682.00 Rs.790.00
Best price from Amazon.in Amazon.in
Key Features
Category Ghee
Model B07D3CXH7
Price 790.0000
Packaging Tetrapack
Aroma Rich
Texture Smooth
Usage Cooking and Baking
Details
Aashirvaad Pure Cow Ghee is a premium quality ghee made from cow's milk. It is known for its rich aroma and smooth texture, making it a popular choice for cooking and baking.

Key Features:
- Made from pure cow's milk
- Rich aroma and flavor
- Smooth texture
- Available in a convenient Tetrapack packaging

For whom:
Aashirvaad Pure Cow Ghee is suitable for anyone looking to enhance the flavor of their dishes with the goodness of pure cow ghee. It is a versatile cooking ingredient that can be used in a wide range of recipes.

Pros:
- High-quality ghee made from pure cow's milk
- Rich aroma and flavor adds depth to dishes
- Convenient Tetrapack packaging for easy storage

Cons:
- Some may find the price of this premium ghee to be on the higher side compared to other brands

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product offers rich aroma and purity, aligning well with consumer preferences. Consumer Reports, Market Research
Brand Strength 20 18 Aashirvaad is a well-recognized brand in India, known for quality and trust. Nielsen, Brand Equity
Category Momentum 20 15 The demand for ghee is rising due to health trends and traditional cooking practices. Nielsen, Mintel
Price Positioning 20 14 Pricing is competitive within the premium segment, appealing to quality-conscious buyers. Market Watch, Economic Times
Competition 10 7 Strong competition exists from other established brands in the ghee market. Market Analysis, Industry Reports
Use-case Advantage 5 4 Ideal for cooking and health uses, but faces competition from other oils. Food Industry News, Consumer Insights
Final Market Score 100 78/100 (3.90/5) Aashirvaad Pure Cow Ghee is a strong contender in the premium ghee segment.
Market-Based Score
78/100 (3.90/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product offers rich aroma and purity, aligning well with consumer preferences.
    Sources: Consumer Reports, Market Research
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Aashirvaad is a well-recognized brand in India, known for quality and trust.
    Sources: Nielsen, Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for ghee is rising due to health trends and traditional cooking practices.
    Sources: Nielsen, Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: Pricing is competitive within the premium segment, appealing to quality-conscious buyers.
    Sources: Market Watch, Economic Times
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition exists from other established brands in the ghee market.
    Sources: Market Analysis, Industry Reports
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for cooking and health uses, but faces competition from other oils.
    Sources: Food Industry News, Consumer Insights
Summary
Aashirvaad Pure Cow Ghee is a strong contender in the premium ghee segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.682.00 Rs.790.00

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Aashirvaad Pure Cow Ghee, Tetrapack, Rich Aroma, 1L

Estimated Delivery: 2-3 days
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Rs.682.00 Rs.790.00